Welcome to reality boys

· by Steve · Read in about 1 min · (131 Words)

Oh, this is a lot of fun indeed. Penny Arcade today brought to attention the story of how something as simple as a Burger King commercial has shot giant holes in the E3 marketing sham for one XBox 360 title, John Madden 06 (I’m surprised it’s not called John Madden 360, because gosh darn, isn’t is amazing how simply appending ‘360’ to your products makes them sound infinitely better? To prepubescent ape/human cross-breeds, at least, I presume..). Now, we could assume that this is a mistake, although given EAs responses so far, and the fact that there isn’t that long left in development this is fairly unlikely. Or, we could assume that this is yet another case of marketing weasels trying to get away with murder. Place your bets please. 😀