Free To Play

Free to play will neither destroy nor save the world

f2p free to play Games

So there’s been a ton of talk lately about the state of the mobile games industry, and specifically the place we’ve reached now in the race to the bottom on pricing, which has meant people concluding that if you make a mobile game today, it has to be Free To Play to be successful, and that this fact is either ridiculously awesome because it’s leading to vast riches from new audiences, or that it’s an insidious evil which is destroying the game industry forever.

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